ASOT Armin van Buuren dance event locatie jaarbeurs utrecht

Event cases

Want to know how we organise succesful events? Read our event cases

Jaarbeurs is all about beautiful encounters, successful deals, clever ideas and happy people. All this happens more than 2.5 million times a year, in an environment with infinite possibilities.

ASOT Armin van Buuren dance event locatie jaarbeurs utrecht
Case

Organising the world’s biggest trance event requires enormous focus

Around 55,000 visitors; tens of millions of viewers and listeners worldwide via the live stream; five different stages; amazing laser shows. Utrecht was briefly the international hub of trance music in early March. Royal Jaarbeurs had the honour of hosting the world’s biggest trance event: the...
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Case

New Year's breakfast for 1,100 employees: Kuijpers chooses Royal Jaarbeurs for its sustainable character

It’s the first week in your new job and you are immediately tasked with organising a New Year's breakfast for more than a thousand colleagues. That’s what happened to Ruben van den Nieuwenhof, Marketing & Communication staff member at Royal Kuijpers. The brief for the breakfast was to combine the...
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